Pacharán El Silvestre


Visual identity for a spanish handcrafting liqueur brand made with natural fruits since 1949.

Final project

As a student I decided to develop the visual identity for a traditional brand.

Aesthetics

Rustic aesthetic applied in all the different formats which are made from cardboard mixed with leather and string.

Packaging

Designed usign different paper textures and its combinations. Packaging made up from cardboard with paper stickers on it. Every bottle comes with a brochure.

Brochure design with different materials.

Printed on a translucent paper followed by laid papers with information about brand’s history, how it’s made & liqueur benefits.